Works of art, placed in public space, are seen daily and are therefore interpreted by the general public. Art stimulates communication between different social groups. Art can be socially involved and often shows a surprising view on society.

The main goal of Billboard-Project-Antwerp is to investigate the role and perception of art in the public space/atmosphere: the project aims to provide artists with new ways to reach a wider audience. 

The Billboards in our streets are a very powerful means of communication. They are usually located in prominent places in the city and constantly convey some message, mainly commercial, but their visual impact can function in other ways as well. In this way, street furniture as they are, they are also ambassadors of Culture. 

In the near future, The Billboard Project Antwerp should become a recurring biennial: international and national artists will be invited to this event

Nele Brughmans – Stay Connected (foto:Jonathan Ramael)

Works of art, placed in public space, are seen daily and are therefore interpreted by the general public. Art stimulates communication between different social groups. Art can be socially involved and often shows a surprising view of society.

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THE QUARANTINE EDITION 

2020

The world is currently facing an extraordinary situation. How do artists experience and view the Corona crisis? Artists responded promptly by activating the empty billboards in the empty streets. We are all facing the same crisis, confronted with others and with ourselves. Art can depict those feelings and give hope.                              

We are present and this is our contribution.

Sanja Tomić invited artist Spank Moons for this 5th edition. His idea was to involve the graduating master and bachelor students of the Royal Academy of Fine Arts Antwerp and of Sint Lucas Antwerp in this unique project.

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INSIDE THE BILLBOARD PROJECT

2018

Inside the Billboard Project was an exhibition of a collection of artworks, documentation and research of the Billboard Project Antwerp since 2007 to 2017. 

This exhibition took place in the Lange Zaal of the Royal Academy of Fine Arts in Antwerp and was curated by Natali Sarkisyan, Els De Vos and Tine Poot

When Art Seeks Understanding: The Billboard as a Meeting Point

2016

In 2016, the Billboard Project became The Meeting Point, where artists, art students, architecture students and the public could meet and give their opinion about their perception of art. This edition of the Billboard Project Antwerp investigated whether the artistic meaning of a work can influence our daily lives by displaying and interpreting an artwork in public space.

This project was made in collaboration with artist Natali Sarkisyan and Sanja Tomic, pr.dr.Els De Vos and her students from the University of Antwerp, PhD Tine Poot and students from The Fine Art Academy in Antwerp.

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BILLBOARD PROJECT III

2011

The 3’rd edition of the Billboard Project Antwerp went further than ‘just being an open air-exhibition ‘. We became interested in the way the general public perceived the artworks: the billboards were constantly changing during the course of the project, depending on the time of day, the light and of course the viewer.

We have noticed the interest of the general public and came up with the idea of visual research.

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ARTIST STATEMENT AND COMMUNICATION

2009

Two years after the first edition the Billboard Project Antwerp was relaunched, this time under the title: Artist Statement and Communication. AC Billboards offered the artists 9 double-sided billboards on one of the most prominent streets in Antwerp: the Schoenmarkt. While placing the works of art in the billboards, passers-by showed great interest in what was going on.

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INSIGHT

2007

The Billboard Project Antwerp was established in October 2007. Fifty original works of art by various Belgian and international artists were exhibited in the city center. These artworks were placed in Agrafa and AC Billboards. The exhibition lasted one week. The project was titled: Insight.  A guided walkthrough was organized on opening night.

This project was made in collaboration with Peter Bosteels, Liesbeth De Haes, Kanako Murakami, Koenraad Claes en Sanja Tomic.

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